Paseo · FMCG · Thai brand
An everyday tissue brand built on TikTok Shop from zero
- GMV in 5 months
- +2,600%
Case studies
19 brands, 28 campaigns: TikTok Shop launches, live shows, affiliate programmes and full-funnel growth in Thailand.
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+1 campaignCOSRX 5PDRN · Beauty & Skincare
Driving 141% YoY Growth and Top 8 Product in One Campaign
- GMV Growth YoY
- +141%
- Affiliate Sales
- +364%
- MEDIHEAL
Anua · Beauty & Skincare
Grew Anua by 30× after becoming exclusive online distributor
- AOV
- +31%
- Monthly sales
- 30×
adidas · Fashion & Sports
No.1 in Sport & Apparel in 2025 of TikTok Shop Mall — built brand-first, scaled performance-fast
- Category ranking
- No.1
- Friends of Adidas GMV
- 5×
- Samsung
Samsung · Electronics & Technology
Turning a 2-month NPD launch into 11.39M THB GMV across 14 live sessions
- GMV
- 11.39M THB
- Impressions
- 20M
- Antidotes
Antidotes · Beauty & Skincare
Selling curated sets instead of single bottles generated the highest GMV of all time
- AOV uplift
- 3×
- New customers reached
- 75%++
Physiogel · Beauty & Skincare
Exclusive affiliate agency: from zero to a top-performing channel
- Total GMV
- 3.8M+
- Targeted creators' share of GMV
- > 40%
- Ripples
Ripples · Beauty & Skincare
A Ripples creator incubation event that got active beauty creators selling more
- Video
- +18.6%
- Live
- +2.15%
One · Affiliate programmeAffiliate programme · Beauty · Global brand · live since Oct 2026
Group-wide affiliate programme: affiliate acquisition, affiliate events & training, affiliate management
Results as reported by the brand and Ripples account teams for the period shown.
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