KOLs
KOL collaborations with global and Korean brands
Ripples' KOL team matches creators to brand briefs by persona and category, from micro to macro. Brands send products and briefs through us; we handle contracts, approvals and payment so you can focus on content that influences and sells.

- KOLs
- 100+
- Brand Partners
- 100+
- Videos / Year
- 12,000+
What you do
Content that influences and converts
Monetize your creativity
- Create to a brand brief in your own voice
- Post on an agreed schedule
- Grow into long-term brand partnerships

KOLs: What you get, What we look for, Before you apply
What you get
- Product access
- Brand collaborations
- Content training
- Community support
What we look for
- Authentic voice
- Product passion
- Content consistency
Before you apply
Two short steps, no account needed. Have these ready:
- Your main platform and follower count
- Your TikTok or Instagram handle
- A post or video you're proud of
How it works
Four steps to your first brand brief
- 1ApplyYour path, contact details and a few lines about you.
- 2Meet usA short call about your channels and the categories you post about.
- 3Get briefedBrand and product briefings, and content coaching when you want it.
- 4CreateYour first brand brief, with our team beside you.
KOLs — frequently asked questions
How is a KOL at Ripples different from an affiliate?
KOLs create content that influences and converts under brand briefs managed by our KOL team; affiliate creators earn on sales from their own content. Many creators do both.
What follower count do I need?
There is no fixed minimum — engagement, content quality and category fit matter more; we work with micro to macro creators.
Do you provide products and briefs?
Yes — brands provide products and briefs through Ripples, and our team handles contracts and payment.
Other paths
Not sure this is your path?
Live hosts (MCs)
Host live shows for brands from our Bangkok studios. No experience needed.
Apply as an MCModels
Brand videos, photo shoots and campaigns, booked per production.
Apply as a modelAffiliate creators
Sell through your own videos and lives and earn commission on the sales.
Apply as an affiliate creator