Faces your buyers already follow
Shortlisted by persona and category, then vetted on audience and past brand fit.
Matched campaign by campaign
KOL & celebrity
Reach new audiences through fandom
Celebrities, superstars and KOLs of every size, matched to your brand by persona and category and managed end to end by one Ripples team.
- KOLs in our own MCN
- 100+
- Celebrity network
- 100+
- Brand partners
- 50+
- Creator GMV in Thailand
- No.3
What you get
What a KOL campaign gives you
Awareness that turns into sales
Launch moments built around fandom, then handed to our live and creator teams to convert.
Celebrity lives beside an exclusive MC
Content on schedule
Message, deliverables and posting dates agreed with each creator across TikTok, Instagram and live.
A brief per creator
Reach and sales you can read
Views, engagement and attributed orders, creator by creator.
A report after every campaign
How it works
From superstar to micro-KOL
Celebrities, actors, pageant winners, athletes and top-tier KOLs come through our TV, music and entertainment partners, with KOLs of every size below them.
- Celebrities & superstars
- Mega KOLs
- Macro KOLs
- Micro KOLs
- Actor
- Singer
- Pageant winner
- Athlete
- TV host
- Top-tier KOL
Inside look
A creator day at Ripples
Before a launch, KOLs and creators meet the product at our events and training days, so the first post explains it right.
Proof
Brands that run on Ripples
KOL, creator and live programmes for global and Korean beauty, fashion and FMCG brands.
FAQ
Before you ask
KOL or affiliate?
KOLs build awareness around a launch; affiliates scale sales on performance-driven content. Most brands run both, with one Ripples team.
Do you handle payment and contracts?
Yes, through Ripples, so you sign one agreement.
Can we approve content before it posts?
Yes — approvals are part of the schedule.
Vietnam too?
Yes. We cover Thailand and Vietnam: import, registration, distribution and sales. KOL programmes run on TikTok Shop, Shopee and Lazada in both.
Selling through creators every month? Affiliate Network. Celebrity lives: Live events.
See how it works for global, Korean, Chinese and Thai brands.
Match the right faces to your brand
The form opens with “Creators & affiliates” pre-selected and routes you to the right desk.